Revel started by delivering quality worldwide earned media placements to announce the merger, while simultaneously creating a voice guide to control the narrative about RENK America. Notable media placements include Forbes, Defense News, and Livability.
We also conducted quantitative and qualitative research with the target audiences. After the research was completed and audited, we then created and are executing a full marketing communications plan that included creating a voice guide, visual branding, recruitment videos, community engagement materials, social media account creation, and continued content creation, and custom beer brewing, among other projects