Independent Healthcare

Your Independent Healthcare Marketing Agency

Independent healthcare refers to healthcare organizations that are not affiliated with larger hospital systems. Such organizations may be:

  • Private practices
  • Outpatient clinics
  • Urgent care centers
  • Ambulatory surgery centers
  • Specialty medical facilities
  • Diagnostic imaging facilities

These providers offer personalized, accessible care to their communities. Unlike larger hospital systems, independent providers are usually smaller in scale and more nimble in their operations, allowing them to adapt quickly to the needs of their patients

Because as an independent healthcare organization, we know your priority is always patient-centered care. 

We also know independent healthcare companies are facing unique challenges, and we specialize in marketing for independent healthcare. We work closely with independent healthcare providers to create clear and comprehensive healthcare branding. We help with brand messaging and creating a clear identity that reflects your values, sets you apart, and builds trust in your community

Healthcare Marketing Strategies & Consulting

As a healthcare marketing agency, we focus our healthcare marketing strategies on highlighting what makes you unique. We want to help you reach your goals, grow your business, attract new patients, and connect with the community—all in the name of better health.

Market Research Services

We always start healthcare marketing campaigns with thorough market research, digging into the healthcare industry, your competitors, and the trends. As we did for Trinity Health Alliance of Michigan, our market research services are comprehensive, from surveys and interviews to competitive analysis and distilling public data. This gives us the foundation we need to craft strategies that are personalized to your needs and goals.

Marketing Communication Planning

We excel in crafting strategic marketing communication plans specifically for the healthcare industry. With a deep understanding of healthcare trends and patient demographics because of the market research we do, our marketing communication planning ensures you get results. 

In every tactic, our focus is on building strong connections with patients, healthcare providers, and other stakeholders through clear and impactful messaging in all your marketing efforts.

Healthcare Branding Services

Revel is a brand development agency for independent healthcare organizations, like Life Care, including providers and their supporting partners like labs and other businesses. As a healthcare branding agency, we create brand identities that showcase the values of independent healthcare organizations. Our experience in brand development makes independent healthcare organizations stand out in their market. This builds trust and loyalty among patients, healthcare providers, and the greater community.

Brand Identity Services for Healthcare Services

Revel’s branding services encompass a holistic approach to crafting and enhancing brand identities. We delve deep to understand each of our clients. We learn your values and your unique selling points. 

When it comes to independent healthcare systems, our brand identity services are designed to help organizations like Muskegon Surgical Associates unify their branding efforts. By crafting cohesive brand identities that align with an organization’s values and goals, we ensure consistency in your marketing efforts that will get results. 

Through strategic brand identity services for healthcare, we empower you to build trust with patients and providers, enhance your reputation, and foster loyalty within your community.

Voice & Style Guides

Our voice & style guides are tailored to independent healthcare organizations to communicate who you are, what you do, and why you do it in every marketing message. We work closely with you to develop compelling brand messaging that reflects your unique brand story and promise, and unique value propositions (UVPs). In each narrative element, we help you build a brand that stands out.

Print Collateral

Our print collateral services encompass a wide range of materials for advertising in independent healthcare. We craft brochures, print ads, flyers, and more to communicate the key messages of healthcare organizations, like we did for Trinity Health Alliance of Michigan. Whether it’s providing detailed information about services or highlighting key initiatives, each print piece helps you connect with your community and drive engagement with your organization.

Video Production

Video production is important for healthcare systems to build connections within your community. It helps convey your messages in an interesting and visually engaging way. For example, a video about Muskegon Surgical Associates’ med spa services showed their expertise and impact. Videos like these educate and build trust, strengthening loyalty to your brand and connection with your patients, providers, and the greater community.

Blogging & E-Newsletters

As a part of our being a healthcare content marketing agency, our blogging and e-newsletter services are crafted to engage current and potential patients, healthcare providers, and other targets within the healthcare industry. 

Through the content delivered in our blogs and newsletters, we help you regularly connect with your audience. By providing valuable insights, updates, and resources, we help position you as a trusted source of information, fostering a stronger relationship with every reader.

Social Media Management

We use social media to boost your online presence and facilitate engagement with members of your community, from patient to provider. We develop and execute social media strategies, create engaging content, and manage your platforms. Through consistent and targeted social media management, we help independent healthcare brands build relationships, increase brand awareness, and drive meaningful interactions online.

Independent Healthcare Marketing Campaigns

Our marketing campaigns for healthcare brands encompass a comprehensive range of strategies and tactics to attract new patients, engage with existing ones, and make your brand recognizable in your community. 

From targeted digital advertising campaigns and impactful social media campaigns to innovative direct marketing campaigns and print pieces, our focus is on driving meaningful interactions and fostering connections with patients, healthcare providers, and other key stakeholders.

Employee Recruitment Marketing Campaigns

Employee recruitment marketing campaigns help independent healthcare organizations win the war for talent in your industry by highlighting the benefits of working with you. We aim to reach the right pool of talent by clearly putting your company culture on display. With strategic messaging and targeted outreach, we help you find the people for your team, so you can take care of your community

Direct Marketing Campaigns

We use traditional mail and email in our direct marketing campaigns for independent healthcare organizations looking to make an impact. We create, tailor, and share messages that will connect with patients, providers, and your key stakeholders alike. All in the name of helping you build trust and connection.

Digital Ad Campaigns

We are experts in crafting, running, and monitoring healthcare digital ads, like Google and social media campaigns. We understand the need for such rigorous regulations around digital ad campaigns in the healthcare industry, and we work with those regulations. As a healthcare digital marketing agency, we are well-versed in the rules for healthcare ads and can help you reach your audience where they are online.

Healthcare Web Development

We create websites for independent healthcare organizations that are user-friendly and visually engaging for every user. These sites cater to patients, healthcare professionals, and other stakeholders. Our focus is on easy navigation, accessibility, and mobile responsiveness for quick access to information in every healthcare web development project.

Website Planning & Management

Revel’s website planning and management services involve strategic development and ongoing maintenance of websites for healthcare organizations. 

As we did for Life Care, we work with you closely to understand your goals and the needs of your audience. We make sure the website design and content are optimized for user experience.

From initial planning through our innovative eDiscover™ process to regular updates and optimization, your website will reflect your brand, services, and values while keeping to your industry’s standards.

Search Engine Optimization (SEO)

We implement our Search Engine Optimization (SEO) services to make your independent healthcare organization more visible online. We research the right keywords, make your website structure better for search engines, and improve how it’s set up technically. This all works together to help people find you online, driving both traffic and engagement.

Content Creation

We specialize in crafting compelling content for independent healthcare organizations that enables you to connect effectively with your audience.

From informative blog posts to engaging social media content, our written and visual materials resonate with patients, providers, and stakeholders in your audience. By leveraging this content, as we’ve done for BRAINS, we enhance your brand presence and foster meaningful connections with your community.

Our Healthcare Marketing Clients

Choose Revel as Your B2B Healthcare Marketing Agency

We understand the unique challenges of the healthcare industry. Our tailored strategies and proven track record help independent healthcare brands effectively share their message and get recognized, while staying compliant with the regulations that govern how healthcare providers can market themselves.

Contact us today to learn more about how Revel can elevate your organization’s marketing efforts.

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