Brand Building

Person welding on manufacturing floor

Revel Announces New Focus on Serving Manufacturers

Revel has a rich history of building brands, developing websites, and producing compelling marketing for hundreds of clients in dozens of industries.
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Happy employees on manufacturing shop floor

Using Company Culture to Attract and Retain Quality Manufacturing Employees

Manufacturing company leaders know that creating the right company culture is key to attracting and retaining the right employees and, in turn, driving business growth. There are limits to what  businesses can offer employees in the way of pay, benefits, and extra perks to stand out from the competition. A ...
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Labrador retriever with leash is waiting for walk.

Work Life a Little Ruff? Time for an Office Pet.

Do you have a furry friend that you’re particularly attached to? Have you somehow convinced your boss to let Fluffy come to the office with you? Surprisingly, you’re not alone. If your company is one of the cool kids on the block, you may have heard of the newest workplace ...
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Closeup of poker hand of aces in pastel colors

The Value of “Just Doing It.”

Since I’m writing this and I’m sorta lazy, this definitely isn’t about Nike or pushing yourself to your physical limits. It also has nothing to do with Shia LaBeouf, though I suppose there may be a common theme between that life-changing speech and what I’m talking about.
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Fancy bar in restaurant

Why Meetings Are Better in Bars

We’ve all been in that meeting – where the conference room feels like a prison and the analytic synergy trend data reporting numbers (I made that up) seem like a complete blur. Why keep putting yourself through that? It only takes one easy change to make your meeting awesome.
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Iceberg

Uber’s new brand exemplifies modern-day branding

Mobile transportation pioneer Uber recently unveiled a new brand. Gone is the iconic ‘U’ logo replaced by new rider and partner icons coupled with a new logotype. Let’s begin with some background before we jump in on Uber’s brand. The term “branding” originated in ancient Egypt through the act of ...
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Person working with interactive pen display, digital drawing tablet and pen on a computer.

How does your package look?

Want a great salesperson that you don’t have to pay? Then invest in your products’ packaging design. It may seem like just a simple box, but it has been proven to be one of the most important factors when making a sale. How does your product look on the shelf?
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Vanilla ice cream scooped out of container

The Vanilla Ice Cream Effect

Want to pick the most boring strategies and concepts? Then vote on it. If you’d rather stand out and make really cool and bold decisions, you’ll want to avoid the Vanilla Ice Cream Effect. I can help with that.
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Bumblewink gnome at the Revel office

How Bumblewink came to Revel

Most of you know our partners. A lot of you know our designers. Some of you know our developers. Do any of you know our in-house gnome? Didn’t think so. Everyone, meet Bumblewink. Bumblewink, this is everyone. *handshakes**polite nods**forced smiles**small talk*
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Happy boy cartoon character holding hose with sky in background

Make Your Website More Animated

Animation isn’t just the realm of Pixar, Warner Bros., and the like anymore. It’s more than goofy cartoons or crazy anime, more than Disney’s take on fairy tales or Adult Swim’s latest insanity … Animation is quickly becoming an important component of modern web design, and not just the Flash-made, ...
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Colorful graphic showing the email marketing process

The Absolute Best Email Marketing Tips – All In One Place

Email marketing is big business. You’ve likely been on the receiving end of all kinds of email campaigns, maybe even set some up yourself. Either way, there’s really no escaping it in the modern world, and there’s a good reason for that fact. It works!
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Notebook, cell phone, clip, pen and eye glasses

Everyone Has Their Own Brand

“Brand” is a term we most often hear in terms of marketing, business, and sales. But, in reality, a brand is much more comparable to a personality and the way you represent yourself. Meaning that each individual person has their own brand, whether they know it or not.
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