Amber Vlietstra Joins Revel as Content Specialist

Revel is pleased to announce the firm has hired Amber Vlietstra as content specialist. Amber’s responsibilities include client social media management; copywriting (including brand positioning, product copy, blogs, and news releases); research; and collaborating with the Revel design team to develop compelling marketing copy and concepts.

Amber has worked with Revel since March 2021 on a freelance basis. She previously taught college composition at Cornerstone University. She has a bachelor’s degree in psychology and English writing and a master’s degree in community and clinical counseling. 

“My career trajectory hasn’t exactly been in a straight line, with experience in counseling, youth ministry, blogging, teaching, and social media,” said Amber. “But, I don’t think that’s a bad thing. My breadth of experience in different industries means I know when I’ve landed on a good team. The older I get, the more that’s become an essential value in my work life. Revel is a great team. We’re all dedicated to doing the best work we can for our clients and tagging in to help each other in whatever ways we can. In my experience, it’s something really special.”

Amber and her husband, Nick, an earth science teacher at Grand Haven High School and former minor league baseball announcer, live in Norton Shores with their golden retriever, Teddy, and cat, Krieger. In her spare time, Vlietstra enjoys following major league baseball, as well as the US women’s national soccer team, often waking at 3:00 or 4:00 a.m. to catch a match during international tournaments. She is also a fan of the National Women’s Soccer League’s Chicago Red Stars. The daughter of an Air Force officer, Vlietstra lived in several states while growing up, moving to West Michigan in 2015. 

 

For over 20 years, Revel has been building something greater through strong brands that grow business-to-business companies. Connect with us on social media.

Related Posts

User browsing a careers page and job listings on a laptop during a job search

Beyond the Apply Button: How to Build a 2026 Career Site That Converts

Most career pages are built like job boards: a list of openings, a generic culture paragraph, and an “Apply Now” button. But, the truth is, ...
Read More
Website strategy planning illustrated by a hand sketching a webpage layout.

More Than a Pretty Homepage: Rethinking Website Strategy in the Age of AI

Sometimes you do need a new website. But without a clear plan, you’ll launch something new and still face the same visibility, messaging, and performance ...
Read More
Person interacting with AI-powered search interface on a laptop, symbolizing the future of search and Answer Engine Optimization (AEO).

SEO vs. AEO: How Smart Brands Are Rethinking Search in the Age of Answers

Search has changed, and your site needs to keep up. Gone are the days when SEO alone could get your content seen. Now, brands need ...
Read More
Scroll to Top