Brand Building

Fireworks

Making a New Year’s Marketing Resolution That Actually Works

A useful guide to annual marketing planning. 
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Cobra Kai

Choosing the Right Advertising Media

Media is a both-and, not an either-or proposition.
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Bull Durham movie

You Finished Your Strategic Plan. Now What?

Strategic plans and marketing are a winning combination.
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Computer monitor, tablet, laptop and smartphone

When Is It Time To Upgrade My Website?

Websites have a shelf life, just like everything else. 
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Employee meeting

4 Tips For a Successful Employee Recruitment Campaign

The war for talent is far from over.
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Metaverse

What Businesses Need To Know About the Metaverse

A business primer for the metaverse. 
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Kathryn Hahn in pirate suit holding laptop computer

HubSpot’s Big Pitch

This is not your daddy’s B2B marketing campaign. 
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Glowing exclamation marks

Think Twice Before Using That Next Exclamation Point

Our obsession with the exclamation point has reached an unhealthy level.
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Words are important typed on a typewriter

We’re Looking for a Copywriter Who Can Write a Better Headline Than This One

For over 20 years, Revel has been growing business-to-business (B2B) companies by developing compelling brands and marketing that delivers results. We’re driven by doing work that makes a difference for our clients and our community.
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Social Media Connecting Blog Communication Content Concept

5 Hacks for Choosing Engaging B2B Blog Topics

Content marketing, and blogging in particular, is a relatively easy and low-cost marketing tactic that can be well worth the effort—if you can get your target audience to engage. Blogging can help establish your organization as a thought leader, convert leads to customers, increase website traffic, and even attract qualified ...
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Woman with smartphone in front of computer screen

Five Features of Compelling B2B Social Media

Social media is a marketing tactic used by 75% of business-to-business (B2B) marketers, according to the latest Sagefrog B2B Marketing Mix Report. And why not? It’s a great tactic for achieving their top marketing objectives:
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You've Got Mail Infographic

You’ve Got E-Mail: Implementing B2B Marketing’s Most Popular Tactic

B2B marketers rely on email marketing more than any other marketing tactic, according to the latest Sagefrog B2B Marketing Mix Report. It’s not surprising given that email marketing is also cited by marketers as a top source of leads (second only to referrals). In fact, the ROI on email marketing ...
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