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B2B marketing insights for business leaders focused on growing their businesses.

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Football fans that are celebrating

Revel’s Top 5 Super Bowl LIII Ads

The polar vortex and Michigan finally parted ways, so at last we could all get off the couch and venture out of the house, just in time to go to someone else’s house and sit on their couch to watch the big game. Of course, we all know it’s not just about friends watching ...
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Yellow measuring tape

Metrics Every Manufacturer Should Be Measuring

  You’ve been hitting the gym for a few months now, opting for salad at lunch, and trading in that six pack from the corner store so you can regain the six pack from your youth, but how do you know it’s all working? Easy…you measure it, right? The number ...
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Office setting with the words "Employee Search"

Get the Help You Need with Hiring

As a business owner or manager, you can sometimes feel like you’re one of those performers who’s trying to keep a hundred plates spinning at the same time. Too many plates, or one that’s just plain too full, can make life tough. Throw in the task of finding and retaining ...
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Two men holding big u-shaped magnets with a group of businessmen in the middle

Win the War for Talent

Revel and Axios HR are teaming up to tackle one of manufacturing’s biggest challenges: attracting and hiring the right employees. Read about strategies to win the war for talent here, then join Revel’s Jason Piasecki for a free webinar to learn more. The war for talent is not going away. To have ...
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Top view of hands on computer laptop and computer tablet

Top 5 Reasons Manufacturers Need Digital Marketing

The 4th Industrial Revolution. IIoT. Artificial Intelligence. Robotic technology. These aren’t just buzz words anymore, they’re a reality of manufacturing today. So, is it any wonder that marketing techniques have evolved right along with the industry? The fact is, as important as it is for manufacturers to embrace the changes ...
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Confused man with hands in his temple

5 Ways Outsourcing Helps Manufacturing Marketing Managers

Many small to mid-size businesses are uncertain about investing in marketing, however, to succeed in today’s B2B world, you must consider marketing not as an expense but rather a not-to-miss-out-on opportunity to generate revenue.
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