Marketing tips for your business
B2B marketing insights for business leaders focused on growing their businesses.
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3 Ways Keyword Research Optimizes Lead Generation
Optimization is all about attracting your audience — the right audience — based on the keywords they use in a search engine. Let’s say you’re selling cables and you want to show up for the right type of cable. Are you selling cable TV? HDMI cables? Security cables? Fiber optic ...
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5 Ways to Generate Leads After Your Conference or Trade Show Gets Canceled
During the pandemic, we’ve all had our share of things canceled or postponed. And if you’re like me, you’re missing the opportunity to meet face-to-face. One of the biggest concerns I’ve seen from marketing and sales teams lately is the scary fact they won’t be able to get leads from ...
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Refresh Your Recruiting Tools for the Post-Coronavirus Economy
The start of 2020 found manufacturers confronting a tighter labor market than ever, as the US unemployment rate hit a 50-year low of 3.5%. Needless to say, the situation changed dramatically once the coronavirus crisis reached American shores. Whether the post-virus labor market will be as tight as it once ...
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Revel Recognized as Four-Time Winner of West Michigan’s 101 Best and Brightest Companies To Work For
For the fourth time, Revel has been honored by the Best and Brightest competition as one of West Michigan’s 101 Best and Brightest Companies to Work for. On top of the agency’s annual holiday beer making and famed office ping pong table, the Muskegon-based Agency has been recognized for its ...
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Sarah’s Zoom Meeting Tips
Sarah‘s not only an awesome account manager, but she also happens to be our very own Zoom Guru. Here’s some of her expert advice to help you ace your remote meetings and presentations.
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How to Refocus Your Marketing to Persevere Through COVID-19
Keeping your business afloat during this most difficult time means inevitably needing to cut back on expenses. Often, marketing budgets are the first to be reduced or eliminated, but at a time when you need to stay in front of your customers more than ever, this could be a short-term ...
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