Leadership

Make Your Bed

Get your day off on the right foot with this simple chore.  My dad believed in doing things right. That work ethic was instilled in him growing up on a farm in Ravenna, Michigan, in the 1950s and serving in the Army during the Vietnam War, where he was stationed ...
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Data

How My Obsession with Data Started with a Blog About Wearables

I became a numbers guy, one step at a time. 1,643 days. That’s how many days there have been since January 1, 2020. Why does that number matter? It’s at least how many days in a row I’ve walked outside. It’s actually more than that because I can’t remember exactly ...
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Hats, Haircuts, and Tattoos

Weigh the risk versus the reward when making decisions.  Tim Ferriss has made a career out of not working. He is an author, entrepreneur, and speaker known for his contributions to self-help and productivity. His seminal book, The 4-Hour Workweek, offers advice on time management to attain a more balanced ...
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Savannah Bananas at Fenway Park

Customer Experience Lessons from Banana Ball

Practical advice for businesses from a baseball maverick.  I’m a baseball purist. I believe the game should be played respectably without showing up your opponent. Back in my day, a high five was considered excessive celebration. Although, in recent years, I’ve come to appreciate the occasional bat flip. So, I ...
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Revel Named a ‘Best and Brightest Company to Work For’ for the Eighth Time

Revel has been named one of West Michigan’s Best and Brightest Companies to Work For in 2024. This marks the eighth year the company has received this honor.  “Winning the Best and Brightest award for the eighth time isn’t just luck—it speaks volumes about how much we value our customers ...
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Magnet attracting future employee

Top 10 Talent Acquisition Marketing Tactics for Finding Employees

A how-to guide to the best marketing tactics for attracting and retaining employees. 
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Block of pictures of 18 diverse people

Talent Acquisition Marketing: A Guide for Business Leaders

The same old, same old doesn’t cut it when it comes to attracting top talent. 
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Audiobook

10 Audiobooks for Businesspeople Who Don’t Have Time To Read

Audiobooks are books too. 
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Roosevelt Park All star baseball team

What Coaching Youth Sports Taught Me About Marketing

Coaching and marketing are more alike than you think. 
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Colorful idea bubbles

Why Effective Communication Is So Difficult

Message sent doesn’t always mean message received. 
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White cube with smiley face and crown

How to Create a Customer-Centric Culture

Creating a customer-centric culture starts with treating your employees like royalty.
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Atoms

Are You Practicing Atomic Habits?

Practice makes perfect when it comes to your habits.
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